Where the love of formula 1 lives

Our Story

It all started in 2020 when I had the idea of creating a brand based around formula 1. The passion and love for this sport started to grow which led to the idea about being a "SUPERFAN" of formula 1.

Our Mission:

The mission of Superfan Racing is to create high-quality, stylish and comfortable Formula 1 clothing that empowers racing enthusiasts to express their love for the sport. We believe that our clothing should not only look great, but also feel great to wear, allowing our customers to be comfortable and confident in their fandom.

Above all, we are passionate about fostering a sense of community among racing fans and providing them with a brand they can trust and be proud to wear. At Superfan Racing, we are more than just a clothing brand - we are a lifestyle that celebrates the thrill of Formula 1 racing.

Where are we located?

We are a global clothing brand with manufacturing centres in Europe, United States, and Australia. We are registered as a business in the United Kingdom as Superfan Racing Limited.

Who is the founder?

My Name is Ezra van Rooyen and I am the proud owner of this brand. I am from Zimbabwe, a country in Southern Africa where F1 is not such a big sport  compared to the US or Europe. But I want to change that, and this is how it is going to start.

Our Logo

Our message resides in our logo, the person standing in the middle (which is you) is a SUPERFAN of Formula 1. The whole idea is that you are SUPERFAN of Formula 1. This fan stands in the middle of an outline of a formula 1 car.